Patient Awareness

Patient awareness – what should a customer do? Where to go?

Patient awareness image

In India, the pharmaceutical market turnover reached US$19.14 billion in FY19, with the top 5 pharma companies in India claiming the majority of the share. This means there are pharma giants who rule the market and command the prices which leads to medicinal poverty. Some people cannot afford costly medicines, and they don’t know that […]

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Creating Patient Awareness – What should a customer do and where to go?

Creating Patient Awareness

At Medkart, we are trying to redefine how the end-user purchases medicine by eliminating the idea of over-reliance on doctors and drug stores. Our thorough market investigation on medicinal buying behavior has led us to conclude two significant factors for buying medicines; – Patients don’t like to question doctors about medicines – Patients lack elementary

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